Using Hash Tags in Search & Social

Eric Hebert, Online Media Mogul, Evolvor Media

SO, you're a Twitter user

You've started to Tweet

And you've followed others.

Hopefully, you've learned "how" to provide value in your

Tweets,

how to use @ to reply to others and create connections,

and are using advanced tools like TweetDeck.

How hardcore can you get using Twitter?

Enter the Hashtag!

What is the hashtag?

What does the hashtag do?

Why should I care about the hashtag?

2 Reasons to use hashtags:

2 Reasons to use hashtags:

Research

2 Reasons to use hashtags:

Research

Communication

Why research and communicate using hashtags?

Why research and communicate using hashtags? 

 Connect with people in your industry

Why research and communicate using hashtags?

 Find trending topics for your blog

Why research and communicate using hashtags?

 Find trending events to attend

Why research and communicate using hashtags?

 Find bloggers to plug your content

Why research and communicate using hashtags?

 Drive relevant traffic and links

Why research and communicate using hashtags?

 Reinforce your brand

Research with hashtags

Research with hashtags

Identifying hashtags

Research with hashtags

Identifying hashtags

twemes.com

Research with hashtags

Identifying hashtags 

tagal.us

Research with hashtags

Identifying hashtags 

twubs.com

Research with hashtags

Identifying hashtags 

wthashtag.com

Research with hashtags

Identifying hashtags 

whatthetrend.com

Research with hashtags

Tracking hashtags

Research with hashtags

Tracking hashtags

search.twitter.com

Research with hashtags

Tracking hashtags

twitscoop.com

Research with hashtags

Tracking hashtags

monitter.com

Research with hashtags

Tracking hashtags

twitterfall.com

Research with hashtags

Tracking hashtags

twilert.com

Communicating with hashtags

 

Communicating with hashtags

 Keep it in context

Communicating with hashtags

 Provide value

Communicating with hashtags

 Create your own

Communicating with hashtags

 Promote Events

Communicating with hashtags

 Don't overuse

Communicating with hashtags

 Live Blogging

Communicating with hashtags

 Categorize Tweets

Communicating with hashtags

Organizing hashtags

Communicating with hashtags

Organizing hashtags

Short and Sweet

Communicating with hashtags

Organizing hashtags

Provide a description

Communicating with hashtags

Organizing hashtags

 Remind Your Followers

Twitter is more than silly chatter

It's a great tool to use for research

And a great tool to communicate with

2 important aspects of SEM

2 important aspects of SEM

researching websites for link building

2 important aspects of SEM

researching websites for link building

communicating with blog and site owners

Use the hashtag!

follow me @evolvor  

http://www.evolvor.com  

eric@evolvor.com