20 proven-trade- show-promotional-ideas

Post on 27-May-2015

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20 Ideas to Help You Get the Most of Your Trade Show Marketing and Promotional Budget. Choose the Right Promotional Items and Swag to Help You Get the Maximum ROI.

Transcript of 20 proven-trade- show-promotional-ideas

20 PROVENTRADE SHOWPROMOTIONAL PRODUCT IDEAS

gift selectiondepending on the potential and current value of each visitor.

Have an

CBA &

YOU ARE LOOKING FORMAXIMUM RETURN on Your Marketing and Advertising Investment,NOT TO PLAY SANTA CLAUS.

Define Your Goals Before the Show

Take the Discussion TO THE NEXT LEVEL

by Rewarding Visitors Who May Make a Future Purchase

REWARDExisting Customersand Make a Show of It

REWARDREFERRAL BUSINESS and seek introductions and testimonials

Make Your Presentation of the Gift

MEMORABLE

Don’t Pile Your Promotional Items on a Table

IT REDUCES THE VALUE OF YOUR GIFT

BUILD YOUR DATABASEFor Higher Value Items, Gather Data in Return for the Gift.

PRINT A UNIQUE URL OR PHONE NUMBER on Your Promotional Items to Create Measurable and Traceable Results 51

2.50

7.47

09

TRINKETS & TRASH CREATE THE WRONG IMAGE FOR YOU

You are Better Off Giving Out Fewer Gifts That Will be Used Again & Again Rather than Cheaper

Gifts That Will Be Tossed Out at the Airport.

86%

Promotional Products are effective in

BRAND RECOGNITIONof U.S. recipients of promotional merchandise can identify the advertiser on the item.

CUSTOM USB DRIVESPreload Them With Your Data for Even Greater Brand Awareness