11 - gamification

Post on 27-Aug-2014

170 views 0 download

description

gamification

Transcript of 11 - gamification

Gummy Industries - Whoami

11 - Gamification

Master in relational design

GAMIFICATION? WHAAT?

PEOPLE

3

The application of game elements to non-game contexts

PEOPLE

4

PEOPLE

5

Gamification —> Engagement

PEOPLE

6

Gamification —> Engagement

Marketing / Comunicazione

7

Marketing / Comunicazione

8

Marketing / Comunicazione

9

Marketing / Comunicazione

PEOPLE

10

Gamification —> Engagement

Marketing / Comunicazione Organizzazione

11

PEOPLE

12

Game Mechanics

13

Achievements / Badges

14

Rankings

15

Rankings

16

Rankings

Non competere con i Koreani

17

Levels

18

More

http://badgeville.com/wiki/Game_mechanics#Community_Collaboration

24 Meccaniche

GAMIFICATION VS

GUMMYFICATION ;)

PEOPLE

20

The application of game elements to non-game contexts

PEOPLE

21

The application of game elements to non-game contexts

Esistono?

22

http://www.slideshare.net/betone/ignite-italia-gummyfication-betone

23

http://oliveremberton.com/2014/life-is-a-game-this-is-your-strategy-guide/

24https://www.ted.com/talks/jane_mcgonigal_the_game_that_can_give_you_10_extra_years_of_life

25https://www.superbetter.com/

Gummy Industries S.r.l.Via Manzoni 22/c 25126, Brescia

Tel 030 5241468

www.gummyindustries.com

twitter.com/gummyindustries

info@gummyindustries.com