100 days to go for the FIFA World Cup - March 2014

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The Brazilian Embassy in Helsinki hosted the event "100-day countdown for the 2014 FIFA Worldcup" in March 2014.

Transcript of 100 days to go for the FIFA World Cup - March 2014

Ambassador Norton de Andrade Mello Rapesta

100 days

Brazil is the country of football…

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and also, the country of opportunities.In the last 11 years:

Source: www.fernandomorais.com.br

Background

Source: Brazilian MFA5

Confederations Cup 2013

Source: 6

Host Cities

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Recife Natal

São Paulo Salvador Belo Horizonte

World Cup Portal

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Manaus Porto Alegre

Brasília

http://www.copa2014.gov.br

Projects Overview

9Source: Ministry of Foreign Affairs

World Cup in figures

4,3% growth in the number of

formal jobs in the Tourism sector

(November 2013)

164New hotels to be opened

in 2014

87.129 people joined Pronatec Tourism in 2013

1.470 volunteers of the national force of SUS,

able to work in the 12 host cities

80 projects to reinforce the electric sector

completed the 12 host cities

BRL 200 million private capital to implement

telecommunications infrastructure and

broadband connection in the 12 stadiums

Source: Portal da Copa www.copa2014.gov.br 10

Investments

Source: Portal da Copa and MFA www.copa2014.gov.br 11

Confederations Cup Arenas

Source: Portal da Copa www.copa2014.gov.br 12

The 12 Arenas

13Source: Portal da Copa www.copa2014.gov.br

Our Mascot

14Source: Portal da Copa www.copa2014.gov.br

Main Challenges

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New flights

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Ticket sales

Source: MFA 17

The First KickWalk Again Project

http://blogs.ne10.uol.com.br/mundobit/2013/11/26/nicolelis-divulga-as-primeiras-fotos-do-exoesqueleto-que-fara-paraplegico-caminhar/

18Source:

Football for Hope

Source: FIFA 19